Advertising in South Korea (market, agencies, regulations)
May 4, 2022
Korean ad market Want to advertise in Korea? In 2021 the total advertising revenue in Korea (Asia’s fourth-largest economy) was 13.99 trillion won (about $11.7 billion), up 20.4 percent from 2020. In 2021, Korean digital advertising had the most revenue with 7.5 trillion won (5.9 billion USD). The division is as follows: Broadcast / TV …