kakao Archive

Want to promote your company in Korea? Worldwide, there are only three countries where the default search engine is not Google. Those are Russia, China and Korea. The search engine (or more appropriately, portal) most used in Korea is called Naver (owned by NHN). Korea’s second largest portal is Daum, which merged with Kakao (known for the mobile messaging application …

This is the fourth part of the series: What is the current state of digital marketing in Korea and how did it develop in the past few years? Follow the links for the first part (on search engines / portals), second part (search engine / portal marketing) third part (mobile marketing (KakaoTalk) 모바일 마케팅) and …

This blog post is about KakaoTalk, Korea’s most popular messaging app. KakaoTalk is the most used messaging app in Korea, 99% of Koreans use it regularly. Since October last year it is possible to make a company page for free in KakaoTalk. The Kakao company page is comparable to a Facebook Page. You can share coupons, …