How to use Naver in English
Naver is the most used website / app in South Korea, according to both SimilarWeb and Alexa. Naver is mostly known for its search engine, but it is actually more a portal (like Yahoo!) and also developed other apps like Band (social media) and Line (messaging). Some of its more well known services are: Blog, Cafe […]
How to use Naver Map and KakaoMap apps in English
Use Naver Map in English Download the app: Open the app Tap the icon on the top left Tap the gear icon Tap “한국어” Tap English Tap 확인 Naver Map is now in English Use KakaoMap in English Download the app: Open the app Tap the icon on the top left: Tap the gear icon […]
Business Etiquette in South Korea
Every year South Korea becomes more and more modern, but it is important to recognize as a foreigner possibly coming to work in Korea for the first time that modern does not equal Western. Koreans will not expect you to be a full expert on their culture, but they will appreciate a show of interest […]
9 Insider Tips to Win Any Business Deal in Korea: How to Negotiate Like a Pro in Korea
How are business negotiations done in Korea? And how are they different from China, Japan or the USA? How to conduct yourself during meetings to maximize value? We read 5 (scientific and practical) studies about business negotiations in Korea. Below you can first find the 9 key points and below that a more elaborate summary […]
The best marketing strategies in South Korea
If you are new to the Korean market, you probably are very interested in how to set up the right marketing strategy for your company. You may be interested in Korean customers’ behaviors, marketing platforms, and Korean advertising style. In this blog post, we will help you to get a sense of the Korean market […]
